Olympic Beginnings

Fresh Produce has its beginnings at the 1984 LA Olympic Games, where Co-Founders Thom & Mary Ellen Vernon sold screenprint t’s that captured the spirit of the games and the 80’s! (And who doesn’t think back on the 80’s with a smile?)

With the 2012 London Olympics just around the corner (they start July 27, if you want to start counting down), we’ve had the ’84 games on our minds!

To commemorate our beginnings, we’ve re-released a screenprint originally sold 28 years ago by co-founders Thom & Mary Ellen at the Olympics. Fittingly, it’s on the Vintage Slub Scoop T and it’s limited edition, so get one while they last!

It’s hard to believe we’ve been around for 28 years, but we have the LA Olympics to thank for our start! These photos are straight from Thom & Mary Ellen’s scrapbook—it was here where they realized there was potential in selling comfy t’s, and we’re so glad they went forward with their business venture!

Also from the scrapbook, this photo was snapped by Mary Ellen of the Memorial Coliseum, used for both the 1932 and 1984 Olympics in Los Angeles. Here are some fun facts from the games:

  • Sam the Olympic Eagle was the official mascot
  • The famous theme “Olympic Fanfare and Theme” was composed by John Williams for the ’84 Games
  • 140 nations participated
  • The games were the most financially successful in history, generating a profit of more than $200 million

What do you remember from the 1984 LA Olympics? What are you looking forward to in the 2012 London Olympics? Let us know by commenting below.


  • July 16, 2012

    fran machini

    I bought a Fresh Produce shirt at Alikat in Rockport MA and cannot
    find another. Pleae tell me how I
    can order direct from you. I have
    called them at least 12 times and also
    email but the girl is not helpful.